Kraig Erickson
Vice President, Sales and Marketing
Kraig joined Sansio in July, 2001 as a Market Developer responsible for migration of Sansio home care customers to its HomeSolutions.NET Software as a Service model. Kraig was promoted to Director, Sales and Marketing, Home Care Services, in November, 2001, Director, Sales and Marketing in March of 2003, and Vice President in June of 2007. He is responsible for the day-to-day sales and marketing of Sansio’s home care product lines, and has overall responsibility for the marketing image of all of Sansio product lines, including web-based marketing activities.
Kraig graduated with a Bachelor of Arts degree in Business Management, with an emphasis in Computer Science from the College of St. Scholastica. Prior to joining Sansio, Kraig was employed with Wizmo, Inc., an Application Service Provider (ASP) and pioneer of the Saas (Software as a Service) model. During that tenure, Kraig acted in the roles of Network Engineer, Network Services Manager, Director of Small Business Services, and Consulting Branch Manager and Sales. In those roles, he provided product, process, strategy, and market development of emerging application services nationwide.
Kraig is a proven sales and marketing performer with the ability to execute a wide range of strategies designed to enhance Sansio’s market presence. He is a motivated, results-oriented manager with a focus on customer service excellence. Kraig has led the design of Sansio’s web-based marketing strategies, which are a primary channel used by Sansio to efficiently and cost-effectively bring its message to market. Kraig has a unique blend of technical and sales expertise. His demonstrated ability to manage marketing communications and strategic partner opportunities has contributed to Sansio’s increased revenues and profitability.
Kraig is married and has two children. He loves to camp, fish, play guitar, basketball, and golf. He is a big fan of high school sports, Gopher basketball, the Vikings, Twins, and Phoenix Suns.
